We are looking for a marketing lead that will craft the story for our products. In order to do so, If product and engineering drive the plot, you will be the one who delivers the narrative, and just like with the movies, you can’t have one without the other, you will need to keep a pulse on customer needs, resolute to be successful landscape by directing qualitative and quantitative analysis and to support executive communication. You'll also be working with greater Gojek marketing organisation and to cross-functional teams.
This role is similar to a marketing lead that will craft the story for our 3PP products. Keeping a pulse on customer needs and execute great campaigns accordingly. You'll also be working with greater Gojek marketing organization
Shape strategy, design programs and deliver on all marketing activities that support all Gojek third-party productsIdentify learning opportunities, design research and synthesise learnings to help generate the latest insights on usersManager program and product launches, go-to-market strategies and analyse project resultsDrive innovation by supporting new product development and identify internal and external partnership opportunities to increase consumer product usage and engagements
Have at least 5 years of consumer marketing and strategy formulation experience in consumer goods, technology, or servicesExperience in leading cross-functional and external partner teams to develop strategic plans and implement initiativesExperience in developing integrated marketing campaigns and leading cross-functional teams and agencies to deliver on plansAbility to speak and write in English fluently and idiomaticallyDemonstrated analytical success with capacity for developing strategy and delivering on goalsInterested in analysing products, consumer insights, and market dynamics
Bonus point if
Has the ability to inspire cross-functional teams, story-tell with ease, and lead complex marketing programsDemonstrated capability of taking initiative, leadership roles, and breakthrough thinking and functioning in highly dynamic environments